10.09.2025

Customer & Churn Analytics Expert

Feasiblity study, architecture and first phase development

Our client is a successful software company with a portfolio of SaaS applications and solutions. To manage churn risk effectively, they are launching an initiative to design and build a phased churn prediction model that evolves from a simple, explainable index into a fully automated Churn Prevention system, aligned with their product strategy. 

Start

01.10.2025

Duration

2 Months

Location

Remote

Allocation

50 - 80%

The first step is a feasibility study and development project to establish the initial churn prediction and prevention capability. Rather than jumping directly into complex machine learning, the customer wants to start with a simple, explainable churn index that Customer Success and Sales teams can immediately use to prioritize accounts.

Over time, this index will be expanded with more data sources, segmentation, and predictive power — ultimately evolving into an automated Churn Prevention system supporting the company’s product-led growth (PLG) strategy.

Scope of this assignment:
Design and build the first explainable churn index, leveraging:
  • License utilization metrics
  • Key transactions and product usage signals
  • Adoption breadth across users and features
  • Commercial stability indicators

What We’re Looking For:
We are seeking an experienced Data Scientist / Customer Analytics Professional with:
  • Strong background in customer analytics and churn modeling
  • Proven ability to design explainable, business-friendly metrics and indices
  • Experience working with SaaS business models and subscription KPIs
  • Skills to balance quick business impact with a roadmap towards predictive and automated solutions

Deliverables:
  • Feasibility study and data assessment
  • Design and development of the initial churn index
  • Clear documentation and recommendations for next phases (towards predictive churn prevention)

Lue lisää projektin yksityiskohdista kirjautuneena.

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Timo Heikkinen

Partner

+358 40 5894400

timo.heikkinen@rootsof.ai